Arts Management (BA)
Shape the future of our arts and cultural heritage
MBU students can declare a major in Arts Management until August 2024.
Students who have already declared a major or will declare one from the existing course catalog prior to August 2024 will be able to complete their major on schedule through courses offered at Mary Baldwin.
Are you captivated by the world of art, music, or theatre? Do you envision yourself making a meaningful impact in arts organizations or pursuing graduate studies in arts management? Mary Baldwin University offers a unique arts management experience. Our program pairs essential management skills with an in-depth study of the arts you love.
Whether your aspirations lie in museums, theatres, art galleries, symphony orchestras, or federal and regional arts organizations, our arts management major prepares you for a practical and community-based application of your passion for fine arts.
- Time to finish
- 4 years
- In Person
- Bachelor of Arts
Why Study Arts Management at Mary Baldwin?
At Mary Baldwin, you can merge your love for the arts with practical management skills. Our arts management major is designed to provide you with a solid foundation in management principles specifically tailored for the arts industry. Develop the expertise needed to thrive in arts organizations and contribute to your community.
We believe in the power of hands-on experiences. Our arts management program emphasizes practical application through community-based projects. Collaborate with local arts organizations, gain real-world insights, and make a tangible impact in your community. This immersive approach enhances your understanding of the industry and fosters strong connections with professionals in the field.
Our faculty and student community values creativity, collaboration, and personal growth. At Mary Baldwin, you’ll join a network of passionate artists, performers, and arts enthusiasts who are dedicated to fostering a nurturing environment for artistic expression. You’ll benefit from personalized attention and guidance from our experienced faculty, who are committed to your success.
Students love our courses
Here is just a sample of the types of courses you’ll take as an arts management major:
Study professional practices, strategies, and tactics. Learn the ins and outs of campaign implementation and the importance of research. Students complete a service learning project with a notable nonprofit organization.
Develop conceptual and analytical skills. Focus on strategy and examine case studies in sustainability for all different types of organizations. Conduct situational analysis, learn about decision-making in uncertain environments, and uncover effective implementation tactics for strategic plans.
Learn how economists analyze choices, how markets determine prices and quantities of production, and how individuals and businesses make optimal decisions.
Unique student support
The McCree Center for Life Success assists current students and alumni in finding the best opportunities throughout their career development. We work closely with both faculty and employers to identify how your valued education best matches the needs of today’s evolving marketplace.
What can you do with an arts management degree?
Graduates of our arts management program have embarked on successful careers in various arts-related fields. Explore exciting opportunities in museums, theatres, art galleries, symphony orchestras, and federal and regional arts organizations. Whether you aspire to curate captivating exhibits, produce breathtaking performances, or champion the arts through administrative roles, our program prepares you for a fulfilling career.
Interested in advancing your knowledge and expertise in arts management? Our arts management major serves as an excellent foundation for further studies at the graduate level. Prepare yourself for specialized graduate programs in arts management, enabling you to dive deeper into the intricacies of managing and leading arts organizations.
Cost & Financial Aid
A great education is worth it. Here’s how Mary Baldwin helps you pay for it: Generous financial aid packages, a broad range of scholarships, transferring maximum credit hours from previous coursework or relevant work and life experiences — the list goes on. Our mission is to help you level up and bring your aspirations to life.
MBU helps you fast-track your path to a bachelor’s degree with the opportunity to transfer up to 18 credits (6 courses) through direct course equivalents from the Virginia Community Colleges System.
- Cost per credit hour: $486
- Credits required for a bachelor’s degree: 120