Meet the New MBU Trustees

Mary Baldwin University is pleased to announce four new members to serve on the Board of Trustees, beginning this summer.

MBU flag with campus in the background

Additions include a Mary Baldwin graduate and celebrated fundraising executive; a dedicated OB/GYN and women’s health specialist; a leading figure at the intersection of education and public affairs; and a Staunton Military Academy alumnus with extensive experience in both the public and private sectors.

Shelley Goode ’79 serves as senior vice president and chief development officer for the AARP Foundation, overseeing fundraising across the foundation, AARP advocacy, and other AARP affiliates. With more than 30 years of experience, she has promoted solutions and raised funds for issues that include women’s empowerment, STEM initiatives, poverty, migration, affordable housing, addiction, and the reintegration of veterans into society.

An inspirational leader, culture champion and strategic visionary, Goode served most recently as chief development officer of Girl Scouts of the USA, where she led a revenue-generating team responsible for securing diverse funding streams from individuals, corporations, foundations and government grants. 

As chief development officer for the KIPP Foundation, a nonprofit network of 280 college-preparatory public charter schools, she raised funds to implement diversity- and inclusion-focused solutions for students with low income, and has shaped policy and strategy at the C-suite level in various roles, including as vice president of resource development for Oxfam America.

Goode has served in leadership roles with Volunteers of America, the Smithsonian Institution, Spelman College, Syracuse University, and Johns Hopkins University, and currently serves on the boards of The College of William & Mary Foundation, the Morgan Stanley Global Impact Funding Trust (MS GIFT), and The National Children’s Museum. 

An avid supporter of the arts, Goode holds a BA in arts administration and political science from Mary Baldwin. 

Anita M. Hudson-Fraley, MD, specializes in obstetrics and gynecology at the Wayne Women’s Clinic in Goldsboro, North Carolina, where she is dedicated to building long-term relationships with her patients and their families. 

A graduate of Goldsboro High School, she returned to the Goldsboro community in 2018 with over 20 years of practice experience. After earning her medical degree from the ECU Brody School of Medicine, she completed her OB/GYN training in York, Pennsylvania. Following private practice in the Greensboro and Raleigh areas, she most recently served as part of the teaching faculty at Duke University.

Hudson-Fraley has professional interests in women’s sexual health, including sexual dysfunction, menopausal changes, and their impact on the intimate relationship. In addition, she has a focus on self-esteem and proper body imagery in pre-adolescent and adolescent girls. 

She has a daughter and a son, Vernon Fraley, Jr. a 2024 graduate of MBU and member of the Fighting Squirrels basketball team. She enjoys traveling for her children’s sporting events and loves to sing karaoke and salsa dance. 

Michael Schoenfeld serves as partner and foundations, education, and global health co-lead in the Washington, D.C., office of Brunswick, a leading international critical issues firm. As head of their education sector, he works with some of the world’s leading universities, academic medical centers, research institutes, and foundations.

With more than three decades as a chief public affairs executive and counselor to senior leaders, Schoenfeld has deep expertise in issues and crisis management, global strategy and positioning, media relations, stakeholder engagement, government relations, and policy advocacy.

Prior to joining Brunswick in 2022, Schoenfeld was chief communications officer and vice president for public affairs and government relations at Duke University for 14 years. As Duke’s principal spokesperson, he led communications and advocacy initiatives for education, research, healthcare and sports in the United States, Asia, Middle East, Europe, and the Americas. He previously served for more than a decade as vice chancellor for public affairs at Vanderbilt University.

Earlier, Schoenfeld was senior vice president for policy and public affairs at the Corporation for Public Broadcasting (CPB) and held news reporting and executive public diplomacy roles at the Voice of America and U.S. Information Agency.

Schoenfeld graduated from Duke and received a master’s degree in public policy from Stony Brook University. He serves on a number of civic, cultural, and professional boards, including The Seminar, the Shakespeare Theatre Company in Washington, and PBS-North Carolina. He is also a visiting professor of the practice of public policy at Duke, where he teaches a course on media, politics, and policy.

David Anthony Shipula, a dedicated leader and community servant, brings a wealth of experience to the MBU Board from both the private and public sectors. A 1973 graduate of the Staunton Military Academy (SMA), he currently serves as president of the Staunton Military Academy Alumni Foundation

Shipula is the owner of Beer Super/Beer Distributorship in Wilkes-Barre, Penn., where he led operations from 1979 until his retirement in October 2021. His civic leadership is extensive, having served on the Hanover Area School Board for over two decades and as president of the Pennsylvania School Boards Association. He was appointed by former Pennsylvania Governor Tom Ridge to several key positions, including the Pennsylvania Interscholastic Athletic Association Oversight Council and the Commonwealth of Pennsylvania’s Professional Standards and Practices Commission. 

Shipula serves on several boards, including the Hanover Township Ambulance Association and the Pennsylvania State Police Troop P Camp Cadet. His commitment to education and community safety is further reflected in his past involvement with the National School Boards Association and the Pennsylvania Liquor Control Board’s Responsible Alcohol Management Program Advisory Committee. 

An accomplished athlete, he played basketball at SMA and Kings College, and briefly professionally in France. Shipula and his wife, Sharon, enjoy a family-oriented life with their three adult children and four grandchildren.